ABC Brianza 1/43 Scale Resin Multimedia Car Model Kits

The history of ABC goes back to 1963 when Carlo Brianza presented his first one-off model. In the beginning, he only used to make single models on a large scale, in brass. The aim for perfection brought him together with two other great names in model car making: Michele Conti and Manuel Olivé Sans.

The step from the production of single pieces to the production of high-quality model car series was quite easy. In 1973, together with his wife Ella, he founded ABC. His first model with series no. ABC 01 was a Fiat Turbina, of which only 300 pieces were produced. Always searching for innovation and the best materials available, all models were made as accurate as possible.

This field of expertise needed quite some development and today we are still investing in the development of such features in our models.

One of the first people to use photoetched parts in the creation of his models was Carlo Brianza. He always tried to reproduce his creations as people saw them. He also taught many people the craft and personally supported all of those who wanted to join the world of model cars, always being ready to give good advice to anyone who asked for it. The Daytona 365 GTB/4 was his first choice. This new series of model cars was the first attempt in the model car scene of models being equipped with an opening hood and doors, soft seats, etc...Until then all these features were only possible if people purchased a single model. In the second half of the '80s, he was the first who tried to build large-scale handmade models in series. Meanwhile, ABC's cooperation with Fiat and Lancia started cooperation which lasted several years. In this period ABC produced various promotional series for the famous Italian makes. Today's cooperation with Stola in Torino is heading towards the same success.

The exclusive leading standards that made ABC one of the most renowned model car producers in the world are still the same. Nothing has changed and we still "aim for perfection", to meet our customer expectations while maintaining a high standard of customer satisfaction. For this reason, we are now producing models in several scales, from 1/87 to 1/10.

The challenge of a new way of production and art creations is now the new project we have at ABC, pass the limit between model car world and art. Customization of model cars, unique pieces, art pieces, is what you will find in our "Special Projects" section.